How Recoil works.
Most business owners are not sure what they are buying when they hire a marketing company. Here is exactly what we do, in order, and why each step matters.
- 01
Audit
We measure where you stand today across Google and AI search. What you are cited for, who shows up instead of you, and what is missing. You get a clear starting position instead of a guess.
- 02
Foundation
We fix the base: website completeness, structured data, and consistent name, address, and phone. These are the signals Google and AI engines actually read. Most businesses are invisible here without knowing it.
- 03
Visibility
We build presence where customers look: local SEO, AI visibility (AEO), and content that directly answers the questions people ask. The goal is to be the answer, not just a result.
- 04
Reputation
Reviews, your Google Business Profile, and the trust signals that turn a listing into a choice. Being found is not enough if nothing tells a customer you are the right call.
- 05
Measurement
We re-run the checks on a schedule and track how citations and rankings move over time. You see what changed and why, not vague reassurance.
- 06
Monthly maintenance
The platforms keep changing. We keep your presence consistent and current month after month, so visibility is managed and off your plate, not a one-time push that fades.
Common questions
Where does a website fit in this process?
A website is usually part of the Foundation step, the entry point. But the website is one element. The product is managed visibility across search, AI, reviews, and brand over time.
How long until I see results?
It varies by where you start and how competitive your terms are. Foundation work shows up first; AI and search citations build over weeks. Because we measure from day one, you can see movement rather than wait blindly.
Do I have to do all six steps?
We start where you have the most to gain. A business with no website starts at Foundation; one with a good site but no reviews starts at Reputation. The audit tells us where to begin.
Is this a one-time project or ongoing?
Both. There is upfront foundation work, then ongoing measurement and maintenance, because visibility is not static. Search and AI change constantly, and consistency is what keeps you found.
Start with step one.
A free Visibility Check shows you where you stand today. No commitment.